by Scott Johnson | Jan 30, 2025 | cybersecurity seo
When it comes to search engine optimization (SEO), not all content is created equal. For cybersecurity companies, creating content tailored specifically to the industry is key to improving search rankings and attracting the right audience. Generic content may bring in... 
by Scott Johnson | Jan 29, 2025 | Cybersecurity, cybersecurity seo
In October 2022, we were approached by a cybersecurity brand facing significant challenges: Organic traffic was through the floor, leads were proving hard to come by, and the site was barely ranking for any keywords. It’s fair to say that Castra really needed our... 
